Daily Search Forum Recap: May 20, 2020

May 20, 2020 • 4:00 pm | comments (0) by twitter | Filed Under Search Forum Recap
 

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Other Great Search Forum Threads:

  • I don't recall the specifics of that site, but it happens that sites rank for super-generic keywords that get a ton of volume, but where they're really not a great match. Fixing that ch, John Mueller on Twitter
  • Starting today & fully rolling out this week, dark mode is now available for the Google App on Android 10 and iOS 12/13. By default, the Google App will reflect your device system settings in Android 10 & iOS 13., Google SearchLiaison on Twitter
  • UGC is in the ranks 👩‍💻🌏 In this episode of #AskGoogleWebmasters with @johnmu, learn a few bits about user-generated content, how it applies to Search, and get some helpful tips to manage it on your site. Che, Google Webmasters on Twitter

Search Engine Land Stories:

  • Google Shopping experts join Live with Search Engine Land Friday: Sign up to attend
  • Is automotive a bellwether for Google My Business trends during COVID-19?
  • How to evaluate content marketing opportunities during COVID [Video]
  • YouTube Select: YouTube new premium advertising program adds connected TV targeting
  • See who keynoting SMX Next
  • Bing migrates Submit URL, Block URL and Crawl Control to the new Webmaster Tools
  • Google Search Console adds new guided recipes reports

Other Great Search Stories:

Analytics

  • The Google Analytics-Driven Website Audit: Find Bugs Using Google Analytics, Orbit Media Studios

Industry & Business

  • Baidu First-Quarter Revenue Drops 7%, Offset by iQiyi Growth, Caixin Global
  • Google Pixel's future, COVID impact, more w/ Sundar Pichai, 9to5Google

Links & Content Marketing

  • Google Penalties: How To Detect Unnatural Inbound Links, SEM Rush
  • Why You Should (Almost) Never Disavow Links, SEO Theory

Local & Maps

  • Physical Address vs. Mailing Address - What Does Google Base Ranking On?, Sterling Sky Inc
  • Take a virtual travel day with Street View, Google Blog

Mobile & Voice

  • Google Assistant now supports freezers and 'air coolers', 9to5Google
  • Google tests Lens shortcut in Images search bar on Android, 9to5Google
  • 'Apple Glass' details leaked, will cost $499 and work with prescriptions, Appleinsider

SEO

  • A Native Application Vertical Search Engine at Google, Go Fish Digital
  • How to Build a Successful Career in SEO: In Search SEO Podcast, RankRanger
  • Interdisciplinarity: How to Integrate Organic Search, Paid Search, and Content Teams, Moz
  • International SEO: The path to global success, Search Metrics
  • Is Video Marketing Good for SEO?, Distilled
  • Optimize for rich results with the Rich Results Testing Tool, Yoast
  • SEO During and After COVID-19, Location3 Media
  • The Majestic Keyword Generator, Create Lists Find Competitor Keywords, Majestic Blog

PPC

  • COVID-19: Consumer trends & insights for Europe - May 19, Microsoft Advertising
  • Deliver the best ad experience every time, Google Blog
  • How to Create and Test Custom Intent Audiences in Google Ads, Portent
  • Introducing the Paid Media Pulse Dashboard, PPC Hero
  • Know Your Data “Blindspots” for Every Google Ads Campaign Type, Seer Interactive

Search Features

  • What's New in Lighthouse 6.0, Web Dev

Other Search

  • A safer and more private browsing experience with Secure DNS, Chromium Blog
  • Make the best of YouTube yours with YouTube Select, Google Blog
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